STATION 89

RETAIL
  • Services
    Brand Strategy • Messaging • Tagline • Logo & Visual Identity
  • Overview
    Station 89 is a hub on Southern Utah’s Highway 89, offering hospitality, food, retail, education, and adventure resources. Partnering with Parry Lodge, Kanab Tour Co., and Iron Horse Restaurant, it serves as a base for exploring Kanab.
  • Problem
    The brand was outdated and no longer reflected its growth. As services expanded, it couldn’t unify or clearly communicate the full offering.
  • Outcome
    Mint Branding built a complete brand foundation—mission, vision, values, messaging, tagline, and visual identity—positioning Station 89 as Kanab’s gateway where community, adventure, and partnerships meet.